Rural washing machines and Urban Haircuts

Rural Washing Machines

Some weeks back, in early October, I drove to Mysore from Bangalore. . Unfortunately it was the day that the farmers in Mandya/ Ramanagar were agitating over the Kaveri water dispute with Tamil Nadu. The Bangalore Mysore road was in-accessible after Ramanagar and the police folk diverted us to a Malavalli to reach Mysore. It took an extra two hours (with a few barricaded points) and some bad roads but we reached in one piece.

The agricultural prosperity of the area around Ramanagara/ Malavalli is amazing. The greenery is breathtaking. No wonder the farmers are so agitated over a reduction in the supply of water for irrigation.

The other thing I noticed as we drove through small hamlets, settlements and villages is that a lot (probably most) of the womenfolk wash clothes by hand. I am sure it takes a considerable amount of time and energy. Wonder why the washing machine guys haven’t reached there? The basic models don’t cost much and if a few families joined together they could afford a washing machine. A social (and marketing) revolution is crying to happen. I even thought of writing a short story on this.

Haircut (W)  Vs Haircut(M)

My haircut used to cost Rs 40/- till a couple of months back and now it is Rs 50/-. The barber I go to is admittedly not high-end, but the place is closeby and it’s clean. In contrast a woman’s haircut in Bangalore costs at least 250/-. I have often wondered why there should be so much difference. Someone mentioned a supply-demand situation is responsible, but there are two reasons why this is not correct. Firstly the demand for women’s haircut in Bangalore or any other city in India is about 10 percent of the demand for men’s haircuts. So the demand cannot be pushing up the cost. Secondly there are no barriers to entry of new players and the investment is not high. So a supply constraint is also not the cause for the price difference.

On more thinking, I came to the conclusion that it is a brand thing. For some reason in India a man’s haircut is considered to be a utility whereas a woman’s haircut is fashion.

Anyone else can shed some light on this? And just for the record, women’s haircuts cost   more (usually twice or more) also in USA, Canada, UK and Switzerland.